When customers call your business, they might spend some time on hold.
This wait period is an opportunity for you to shape their experience, and one of the most impactful ways to do this is by choosing the right hold music for business.
The right music on hold does more than just fill the silence; it sets the tone for your brand, helps calm customers, and can even influence their perception of your company.
Research shows that music can significantly affect emotions and behavior.
For businesses, hold music offers a unique opportunity to manage customer expectations, reduce frustration, and create a positive brand association.
Upbeat and calming music can help soothe customers, especially if they’re experiencing longer wait times.
On the other hand, mismatched or overly aggressive tracks can do the opposite, leading to a poor experience.
Moreover, using the right hold music demonstrates professionalism and attention to detail.
Silence can make customers feel forgotten, while disruptive music can make them irritated.
The goal is to find a balance that keeps customers engaged, relaxed, and ready to continue the conversation.
Different industries have different requirements when it comes to music on hold.
Whether you’re a healthcare provider looking for calming tunes or a tech company that needs a modern edge, the right music genre can make all the difference.
Below is a list of genres paired with specific industries that might benefit the most from each style.
Ideal for: Law Firms, Healthcare, Financial Services
Why: Classical music is often associated with sophistication and trust.
It exudes a calming influence, which is perfect for industries where clients need to feel secure and reassured.
Top Pick: “Beautiful Eyes – A soothing, elegant piece that evokes a sense of calm and professionalism.
Ideal for: Hotels, Restaurants, Retail
Why: Jazz brings a laid-back yet refined feel, perfect for environments where you want to instill a sense of luxury and relaxation.
Top Pick: “Morning Light Jazz” – A smooth jazz track that combines sophistication with an air of relaxation.
Ideal for: Spas, Wellness Centers, Tech Companies
Why: Chillout music is excellent for creating a modern, serene atmosphere.
It’s particularly effective for tech companies that want to appear cutting-edge and for wellness centers that focus on relaxation.
Top Pick: “Abstract Intention” – A chillout soundscape that invokes calm and serenity.
Ideal for: Retail, Customer Service, Hospitality
Why: Upbeat pop instrumentals can create an inviting, energetic environment, making them a perfect fit for industries that want to maintain a friendly and engaging atmosphere.
Top Pick: “Looking Back” – A light, cheerful pop tune that keeps energy levels up while being non-intrusive.
Ideal for: Real Estate, Corporate Offices, Banks
Why: Latin-based tracks add a lively, vibrant feel to corporate environments.
The rhythmic and melodic elements can evoke energy and warmth, making spaces feel more welcoming and dynamic without sacrificing professionalism.
Top Pick: “Brazilian Seashore” – A smooth, upbeat Latin track with light percussion and guitar. It conveys energy and professionalism with a relaxed, inviting vibe.
Ideal for: Auto Dealerships, Sales, Customer Service
Why: Popular songs offer a balance between being energetic and easygoing, which can help keep customers engaged during their wait.
Top Pick: “Designing Life” – A mellow track with uplifting guitar melodies that keep the mood light and positive.
Ideal for: Travel Agencies, Cultural Institutions, Restaurants
Why: Easy listening music adds a touch of the exotic, making it perfect for industries that deal with travel, culture, or cuisine from around the globe.
Top Pick: “Warmth Of The Sun” – A fusion of rhythmic beats and melodies from around the world that adds a unique flavor to your on hold experience.
Ideal for: Small Businesses, Organic Brands, Boutiques
Why: Country music conveys warmth, sincerity, and a personal touch, making it perfect for small businesses that pride themselves on customer care and authenticity.
Top Pick: “Untroubled Mind” – A light, acoustic tune that evokes the feel of a fresh, sunny morning.
Ideal for: Startups, Tech Firms, Corporate Enterprises
Why: For businesses that want to instill motivation and drive, motivational corporate music provides a dynamic and forward-thinking sound.
Top Pick: “A New Day” – A track designed to inspire, with a steady rhythm and modern flair, perfect for businesses that emphasize progress and creativity.
At Amazing Voice, we understand that finding the right music on hold can be challenging.
That's why we offer a wide selection of royalty-free tracks designed specifically for businesses.
Our curated library features high-quality tracks that are perfect for any industry, from soothing classical pieces to upbeat pop tunes.
By choosing royalty-free music, you can avoid the hassle of dealing with complex licensing agreements while ensuring your business stays compliant with copyright laws.
Additionally, our tracks are tailored for seamless integration with your hold messaging system, making the experience
As a customer, have you ever been frustrated by listening to poorly written telephone messages from the other end? At some point, most of us would have endured those long and annoying messages while desperately trying to get our queries resolved. Once faced with a bad experience, you don’t feel like reaching out to the same source for help next time, do you?
Digital video has become a popular marketing medium. And while you may consider doing the voice work on your own, many companies are electing to have this work done by professional voice talent instead. Here are the six main reasons why smart businesses are choosing professional voice talent.
Remember that scene from Friends when Phoebe calls a telephone company and is put on hold for two days straight? Imagine how much easier it would've been if she had found the information she needed through the company voicemail when placing the call.